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The Dog Days of Sales

The “Dog Days of Summer” is a phrase we’re all used to hearing during the month of August.  They are the hottest, most uncomfortable part of the Northern summer, causing many people to be lazy, hazy and unfocused, leading to unproductivity.

There is a relatable analogy here with grinding out sales. Everyone has their days that they aren’t 100% percent laser focused. It just seems like during the months of July and August we can fall victim to that more often.

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